Maison Hermès Dosan Park, home to Hermès since November 2006, when it inaugurated as the fourth Maison Hermès in the world, has emerged as an important cultural forum, encouraging interaction and exchange between Hermès craftsmanship and a splendid local culture.



In May 2017, Maison Hermes Dosan Park opened the doors of its newly renovated space. The first floor features the men’s universe, silk, watches, jewellery, and perfume, while the second floor is dedicated to the women’s universe, leather goods, and fashion accessories. The latest metamorphosis of the Maison is in step with the building’s unique original design and the traditions of Asian architecture: a sense of balance and space prevails throughout, evoking the symbolism of Yin and Yang.

Maison Hermès Dosan Park has played an important role in supporting and celebrating the work of Korean artists and an engaging dialogue among multiple artists is present throughout the store. Suspended on the third floor is a site-specific work by artist Haegue Yang, titled Sol LeWitt Upside Down – Cube Structures Based on Five Modules, Central One Expanded 184 Times, Another Expanded 66 Times then Doubled and Mirrored #81-E.

Address: Maison Hermès Dosan Park, 7, Dosan-Daero 45-Gil, Gangnam-Gu, Seoul
Contact: +82-2-542-6622

window display

Maison Hermès Dosan Park 2018 Autumn Window Display
Jackson Hong
Pump Up the Volume!

The 2018 Autumn Window at Maison Hermès Dosan Park starts from the story focusing on the Hermès men’s silk products.
Especially “LAST NIGHT,” the representative men’s silk for AW 2018 , is based on the urban-sensory electronic spirit while fully expressing the world of rock. Each window has a series of activities that create, transform, and play music. The men's window is generally expressed in terms of virility. In this window, men's silk pops out from the huge vintage boombox like loud music, and the women’s window creates remixes with a variety of DJing turntables and sound mixers.
In particular for this season’s window, neon sign effect applied to the circles out of the enormous radio speakers attracts the viewers’ attention.

25th August – 5th December, 2018
Maison Hermès Dosan Park 1F, 7, Dosan-Daero 45-Gil, Gangnam-Gu, Seoul


The 17th Hermès Foundation Missulsang, Oh Min solo exhibition <Étude>
Period: 16th September – 4th November, 2018

Atelier Hermès presented <Étude>, the solo exhibition of Oh Min, the 17th laureate of Hermès Foundation Missulsang, from 6th September to 4th November, 2018. “Étude” is the French equivalent of “Study” widely adopted for fairly short pieces whose principal aim is the development or exploitation of a particular aspect of a performance technique, such as in Chopin’s <Études op.25>. Inspired by this idea of an “Étude” Oh Min conceived and produced a new project, <Étude ABCD>, that consists of two single-channel videos, <Étude A> and <Étude C> (10 min. each), a 5-channel video <Étude B> (2 min.) and a live performance <Étude D> (10min.).

Oh Min received bachelor’s degrees in piano performance (1998) and graphic design (2000) from Seoul National University, Seoul, and her MFA (2008) from Yale University, New Haven. Her work has been exhibited at Daegu Art Museum (Daegu, 2017), Doosan Gallery (New York, 2017, and Seoul, 2016), Arko Art Center (Seoul, 2016), Kukje Gallery (Seoul, 2016), Nam June Paik Art Center (Yongin, 2015), National Museum of Modern and Contemporary Art, Korea (Gwacheon, 2014), Nederlandsche Bank Gallery (Amsterdam, 2012), and Kunsthalle Erfurt (2011). Oh Min held a residency at Cité Internationale des Arts, which was funded by the Samsung Foundation (2014– 15), and at Rijksakademie van Beeldende Kunsten (2011–12), and won the Sindoh Artist Support Program (2016) and the 6th Doosan Artist Award (2015).

Address: Maison Hermès Dosan Park B1F, 7, Dosan-Daero 45-Gil, Gangnam-Gu, Seoul
Opening hours: 11am – 7pm (opens at 12pm on Sundays and holidays)
Closed on Wednesdays, 17th September, and Chuseok (23th & 24th September)

Inquiries: +82-2-3015-3248 / hyejo.yum@hermes.com


Located on the first basement level of Maison Hermès Dosan Park, Café Madang presents a special menu with fresh ingredients.

There are different menu options including salads that you can simply enjoy and sandwiches or pastas which will satisfy your appetite. It also offers sweet desserts that you can take after the meal. We also have a set of afternoon teas which form part of the signature menu of Café Madang consisting of sandwiches, scones and a variety of sweets. We strongly recommend it to those who would love to spend a special moment with families, loved ones, and friends. In Café Madang, anyone can enjoy light meals, desserts and champagne and the exciting, special moments they provide.

All menus are served with Hermès tableware such as Raylle 24 and Mosaïque au 24 Platine, and champagne is served with the Saint-Louis crystal collection. Visitors will be able to experience an unforgettable moment and the signature lifestyle of Hermès.

Café Madang
Address: Maison Hermès Dosan Park B1F, 7, Dosan-Daero 45-Gil, Gangnam-Gu, Seoul
Contact: +82-2-546-3643
Opening hours: 11am – 7pm (Closed every third Wednesday)



Colours give objects identity, they animate surfaces with character. They imbue the world with a vivid dimension. Hermès has celebrated colour since 1837; its heritage is composed of infinite hues. In this spirit, the collections for the home are being staged in a softly coloured space where each object can express the rigour of its lines, the playfulness of its colours and the fantasy of its patterns.

Under the artistic direction of Charlotte Macaux Perelman and Alexis Fabry, the Hermès Species of Spaces installation will come alive with wonderment. The scenography emerges as a dynamic conversation: a joyful jumble of architectural volumes composed of simple geometric shapes suggests a game of construction enlarged to livable size. This distortion becomes even more noticeable upon confronting it with the home creations. The fantasy and rigour that embody Hermès are balanced in perfect harmony.

Furniture and lighting, objects and textiles, fabrics and wallpaper, and tableware… A dialogue is starting between form, colour and materials. Leather or lacquer, paper or porcelain, cashmere or bamboo, they all are arranged to emphasise their chromatic resonance. Saddle stitching, burnishing, embroidery – these artisanal gestures become magnified, sparking curiosity. Boasting bold motifs, they appear simultaneously pure and eclectic.

Hermès Species of Spaces gives voice to the objects with all their varying scales and the know-how behind them. Each one reveals its soul within this immersive experience of colour and form, and species of spaces.


11am - 8pm, 7th December - 16th December, 2018

Maison Hermès Dosan Park, 7, Dosan-Daero 45-Gil, Gangnam-Gu, Seoul

Past Events

Silk Mix
Let men’s silk be music to your ears

DJ, put a record on!
On 17th September 2018 in Seoul, Hermès launched Silk Mix- a temporary installation inspired by the atmosphere of a vinyl record store, a place that is all about browsing, listening and discovering. A place where men’s silk scarf artwork decorates record sleeves and tie designs adorn cassette tape covers. A living place, the scene of unexpected encounters and surprises, based on a passion for music shared by Véronique Nichanian, artist director of the Hermès men’s universe, and Christophe Goineau, creative director of men’s silk. They were joined in this adventure by Thierry Planelle- an artist director from the music world who has composed the soundtracks for all of the men’s ready-to-wear runway shows at Hermès for the last fifteen years.
This reimagined record store offers a vast collection of scarves and ties. Each record – or scarf – is linked to an extract from runway show soundtracks from the last eight years of men’s collections. Each cassette – or tie – is accompanied by a track released in 2018. Music is everywhere.
After its premiere in Madrid, Rome, New York, Brussels, Munich and Seoul, Silk Mix continues to travel to other cities on its global tour.
In Seoul, the street concert took place on 17th September, and Silk Mix was presented until 30th September. During this period, Café Madang was transformed into a Silk Mix Café with music.

Street Concert: 7:30pm, 17th September, 2018
Silk Mix: 11am - 8pm, 18th September - 30th September
Venue: Maison Hermès Dosan Park, 7, Dosan-Daero 45-Gil, Gangnam-Gu, Seoul

store information

7, Dosan-Daero 45-Gil, Gangnam-Gu, Seoul, 06021, Korea
Mon - Sat : 11:00 -20:00
Sun : 12:00 - 20:00